PinnedHow to have confidence in simple, daily decisions by understanding your emotionsImagine it’s a Friday night and your friends just texted with a last-minute invite to join them for an evening out. “Should I stay or…Jan 1, 2022Jan 1, 2022
FORGET MINIMALISM; Shift Your Thinking to The Difference Between the Consumer and the CreatorIn a world where everything is available at our fingertips, it’s easy to get lost in the noise. We are constantly bombarded with…Dec 30, 2021Dec 30, 2021
Three things to say instead of asking “How can I help?”I feel like I need to start this story with a disclaimer. I am lucky. There are so many people in much worse situations than me and my…Jul 1, 20201Jul 1, 20201
Ogilvy’s digital marketing is like a bag of Cheetos– and nine digital experience best practices…One would assume that Ogilvy, who has been in the advertising, marketing and public relations business since 1850, would have been around…May 14, 2020May 14, 2020
How might we thrive during the crisis?I don’t have an immediate answer to this question but it does interrupt the “parade of horribles” running through my mind. Taking a moment…Mar 31, 2020Mar 31, 2020
Super Bowl Ads — how brands tug at your heartstrings with Construal TheoryIn her Ad Age article, I appreciate how Lana McGilvray highlights the Super Bowl brands that are connecting with a purpose beyond profit…Feb 6, 2020Feb 6, 2020
The digital image– history, use in social media, and it’s power to influenceSummaryJun 23, 2019Jun 23, 2019
How I kept calm and carried on when we discovered my husband had CancerOn Tuesday, September 25, my husband Richard was diagnosed with Cancer. I was sitting in my office, getting ready for my Academic Writing…Oct 31, 20182Oct 31, 20182
Strategic Framework for Integrated Marketing — Download TemplateThis template in Canva will help you explain, in 10 slides, your Integrated Marketing Campaign to your executive team.Aug 18, 2018Aug 18, 2018
An alternative to Goodwill — how person to person donation can make you feel great!The Goodwill Experience What’s the first thing you do when you have a bunch of stuff you don’t need anymore? I know for me, I typically bag…Jul 13, 2018Jul 13, 2018
